Can I Upload My Own Website to 1and1
So now that your course has been outlined and your sales folio drafted, it'south time to get technical almost the tools y'all need to actually build your online business concern.
That means before you become any farther, nosotros need to hash out the foundation upon which your business volition run.
This probably won't be a surprise to you, but the platform and digital storefront that you lot'll create, market and sell your online course on volition be a website. And right now, you lot need to get that website up and running as fast every bit possible so yous can bring your online course to marketplace.
As you've probably noticed, there'southward no shortage of ways to build a website these days.
Available solutions include:
Available solutions include:
-
i
Using a mass-marketed, only business un-friendly website builder like SquareSpace or Wix -
2
Hiring (and continually rehiring) expensive developers to build and manage a custom website for you — yikes! -
three
Or even going the distance and trying to code your own website solo — got a few years to spare before you pull that one off?
That's why most non-technical entrepreneurs choose a solution that provides both affordability and advanced feature power and so they can DIY their website — without having to know how to lawmaking.
In fact, the solution I'g referring to has become such an online business organization standard that 30% of the unabridged internet now uses information technology… and that'due south why yous're going to apply it too!
And so the next step in your solopreneur business journey is going to be learning how to deploy this solution to build and launch your website... not in a matter of days or weeks... merely in but a few hours.
But before unraveling the solution to sell online courses from your own website —without coding —allow's talk benefits...
Benefits of Selling Courses From Your Own Website
Selling online courses through your website maximizes revenue. You won't need to spend a dime with an additional platform to build, promote, and sell courses online. You'll practise information technology all from the comfort of your own website.
Plus, if y'all work so hard to sell online courses, y'all'll want to keep as much of your earnings as possible, right? But online course marketplaces can empty the pockets you lot filled with course sales.
Take the example of Udemy: The platform can eat upwardly your turn a profit margin by 50–75%. And even if you do all the marketing, you'll all the same lose 50% of your course creation revenue to Udemy.
Too, when you don't sell online from your website, yous're jeopardizing a straight channel with your prospects and customers. I'm talking about email. For instance, you can implement email marketing campaigns or send them a monthly newsletter.
Email is notwithstanding a highly effective marketing channel to nurture leads. Information technology also allows you lot to increase customer retention and get more echo customers. And then, capturing the emails of your future buyers from your website and owning that contact database is extremely valuable.
Last but not least, when you sell courses via your website, y'all might offer product bundles to your potential students. You can complement your online courses with other information products and fifty-fifty physical products.
To sum up, these are the many ways in which course marketplaces are not the best option for you:
If you lot're wondering about culling lawmaking-free platforms to sell courses online, cheque below.
Choosing the Right Platform To Sell Your Online Courses
Information technology'south time to discuss the platforms yous have on the table to sell online courses (without coding).
Yous have three options:
Keep reading to learn what the best online course platform is, why you should use it and how it will aid you abound your concern over fourth dimension.
WordPress: Your Online Course Business Platform
If you've never heard of WordPress before, it's an open-sourced Content Direction System (CMS) that'south complimentary to apply, easy to learn and technically powerful when integrated with the right third-political party tools (a.k.a. plugins).
Residual bodacious that it's also a website solution that can easily scale with your online business as it grows– meaning that you can always hire a pro-developer to build custom solutions for your business organisation down the route when necessary.
If you need proof that WordPress is a solution for websites both big and minor, here'south a list of some mainstream and "big shop" brands that run their sites with it:
Of form, these companies have dedicated developers that create unique online experiences for their visitors, so for now, you lot'll exist using a gear up of third-party plugins to gain the functionality you need to go started.
Get prepare, because the remainder of this chapter will walk you through exactly what's required to become your new website upwards and running in the shortest corporeality of time and least amount of coin possible.
"But Wait... Why Use WordPress instead of an Online Course Platform Similar Udemy, Kajabi or Teachable?"
Well, like we told yous back in Chapter 2, it's important to host your products on a platform you lot own and control (a.k.a. your ain website). That is to say, an online location where you lot can manage how you lot interact with your potential and existing customers equally yous cull — without interference.
If you lot use online class solutions like Udemy, Kajabi, or Teachable, y'all're either forfeiting command over how you market your products and interact with your students (Udemy) or paying an arm and a leg to add courses to your website (Kajabi or Teachable). On platforms similar these, your courses get lost in a sea of other products all competing at "race-to-the-bottom" prices.
That'due south why chop-chop and cheaply building online courses on your own WordPress website is the platonic solopreneur solution since it gives you lot full control over your products also as contact with your customers while likewise helping yous stand out equally an authority in your niche.
This concluding signal is super important because groovy personal make websites build trust with customers since people know they're buying from a real expert instead of some fly-by-dark course creator.
So now that you know why it's so of import to build and host your online course on your own website, let's switch gears and talk over how to go your new WordPress website upwards and running correct away…
A Note on Our Tool Recommendations & Setup Tutorials in This Chapter:
The finish goal of this chapter is to help you lot build a working WordPress website for your very own grade cosmos, selling, and marketing.
To attain that, yous'll demand to use third party tools built specifically for WordPress (also known every bit plugins). Some of these plugins are free (or have freemium functionality) while others require y'all to buy premium licenses.
Although in that location are several solutions you can use to build your online course website, nosotros want to show you how to do it with the least amount of complication and toll. The last thing you desire to do is waste time, endeavour and coin only to finish up with a half-baked setup.
Many of the tools we recommend in this guide are created by the team here at Thrive Themes, but we do so because we've created them for the express purpose of minimizing overwhelm for solopreneurs like you. We also use them ourselves to run our own successful online business.
It'southward important for yous to get the technical stuff washed and out of the way equally fast equally possible with the fewest number of headaches and dollars spent. The tools you lot'll see below volition help y'all exercise just that.
Build Your WordPress Website Today — With ZERO Coding Ability
So here we go… information technology's time to start building your website.
Consummate the following steps in the order they're presented to get your WordPress website launched in the quickest possible fourth dimension frame.
If this is your first time building a WordPress website — or any website for that thing — it may feel intimidating, but residual bodacious that information technology's actually not all that complicated… another reason to utilise WordPress!
And earlier you get started, I want you to adopt a very important mindset:
'Practiced enough' is amend than perfect.
That's right, yous're non aiming for perfection on your website… just "good enough" to get started growing a assisting online class business organization.
That'due south because the perfectionist mindset will crush your ability to get anything washed where a "good enough" attitude will take yous shipping version one.0's of your content fast to gain real world feedback right away. This strategy volition besides help yous iteratively improve as y'all go forward.
And if you remember back to what we said in Chapter two, an 80/20 mindset is what separates successful entrepreneurs who get things washed from those who keep wishing they had a working business, but never brand progress really building one.
Only don't worry, the steps you're near to follow volition make sure your "good plenty" website actually looks great.
So hither it is… the five steps you'll need to become your website upwards and running on WordPress fast. Let'southward become going.
Pace 1: Choose & Buy Your Domain Proper name
As you know, every website needs a domain name to call abode, but delight understand that this initial decision is something most wannabe entrepreneurs spend waaaay likewise much time worrying about.
Don't overthink it.
Keep the domain name you cull simple and relevant to your niche. Every bit long as your domain proper name makes sense for a wider range of courses you'll build in future, it's "good enough" to get started.
In fact, the only rule y'all need to follow when selecting a domain proper name for your website is whether or not it can pass the Grandparent Test.
What's the Grandparent Test?
It'due south just a simple exercise where you tell your Grandparent (or any engineering or hearing impaired individual) your domain name — over the telephone — to encounter if they can repeat it back to you correctly — on the first try.
An instance of the Grandparent Examination going horribly incorrect...
Past using this strategy, you'll go along your domain name uncomplicated as well as easy to communicate across all types of media.
Seriously, that'due south as much effort equally y'all need to spend making certain you take a brandable domain name for your business concern.
Got it?
Good!
So now that you've selected a domain proper noun, how do you actually lock it down for your business?
Well, there's a number of domain registration companies out at that place yous can purchase your domain proper name from.
Some well known domain registrars you've probably heard of include:
But it doesn't actually matter where you buy your domain name from considering they all provide the same basic service. Afterwards creating a costless business relationship, utilise their domain name search function to make sure it's bachelor at an affordable toll (usually effectually $10 USD) then y'all tin can pull the trigger on it.
Alternatively, you tin as well purchase your domain name at the same time you purchase your web hosting (merely more on that next). This is a great choice to take advantage of so you tin manage both your hosting and domain name registration in the same place.
It also makes setting up your DNS (Domain Name System) management easier, which we'll also hash out coming upwardly.
So at present it'southward time for y'all to learn near hosting and how it works with the domain name you've called for yourself. On to Pace ii...
Step two: Choose the Right Hosting Service for Your Online Business
Whether you lot're aware of information technology or non, hosting is one of the almost important decisions you're going to make for your online business.
Like many of the choices you're most to brand in this chapter, at that place'south a ton of companies to hire to solve the chore you want done, just they're non all created equal.
Essentially, you need to prioritize 3 things when choosing your hosting provider:
-
1
Speed & Performance -
2
Security -
3
Client Service
If hosting performance is bad, your website tin crash or load so slowly that online visitors will bounciness earlier they even read a single give-and-take on your website.
If security is poor, your online business and customers will be vulnerable to malicious attacks.
And if customer service is bad, addressing critical problems can accept forever or be next to incommunicable to fix.
That's why it's not advised to simply pick the cheapest hosting service available. Instead, y'all demand to hire a company that'southward proven themselves in all 3 of these areas. Getting your WordPress hosting right will play a crucial function in your concern success down the road.
Lucky for y'all, we tested several WordPress specialized hosting companies and accept two suggestions for you, depending on your budget.
Our ii recommendations are divided into an option for the cash-strapped solopreneur (with the expectation you'll upgrade to a premium hosting company in one case your concern gets rolling) and one for solopreneurs who desire to prioritize summit functioning at an affordable price from the get-go.
Both of the hosting companies we're most to recommend also let you to buy your domain name at the same time yous sign upward for hosting (like we mentioned earlier).
So let's now discuss these two recommendations in detail...
The "Solopreneur on a Tight Budget" Hosting Recommendation: SiteGround'due south GrowBig Plan
SiteGround is a hosting company that offers WordPress specialized service plans for just a few bucks a calendar month — merely merely for your starting time invoice menstruum (either 12, 24 or 36 months).
This is an important point to take annotation of because after this initial invoice catamenia is over, SiteGround's pricing jumps dramatically and you'll start paying premium prices for budget hosting.
That beingness said, what SiteGround provides you in terms of website performance, shared server storage (i.e. multiple customers sharing the same server hardware) and customer service is good plenty to go started — specially if you're strapped for cash.
Just know that yous'll need to upgrade your hosting when your concern takes off (i.e. when your online traffic begins to fasten) by migrating your site to a premium provider similar nosotros discuss next.
Premium WordPress Hosting for Solopreneurs: WPX Hosting's Business Plan
For the same almanac pricing that SiteGround charges after their introductory discount catamenia ends, you lot can get premium client service & website functioning from a company called WPX Hosting.
Where SiteGround just gives yous shared servers, WPX Hosting gives your business defended solid state hardware.
Equally per our own testing, page load speeds and customer service are super fast. Also, WPX Hosting'southward support team is world class and handles disquisitional services like site migration for you — complimentary of accuse.
Then if you've got the budget for it, using a visitor like WPX Hosting from the kickoff volition relieve yous many potential headaches in the future equally your online grade business concern grows.
Footstep 3: Install WordPress on Your New Hosting Plan
So at present that you've pulled the trigger on either SiteGround's GrowBig programme or WPX Hosting'south Concern plan, information technology'south time to install WordPress and then you can start edifice your website.
How does ane practice this? Well, if you've called one of our 2 recommended hosting providers, it's actually super unproblematic. Follow the tutorial links below to see how "one-click" WordPress installs happen on both SiteGround and WPX Hosting:
How To Install WordPress on SiteGround
To install WordPress on SiteGround, follow their installation guide hither.
How To Install WordPress on WPX Hosting
To install WordPress on WPX Hosting, follow their installation guide here.
Step 4: Choose and Install a WordPress Theme for Your New Site
Congratulations… you now have a bare-basic WordPress website installed!
That means information technology's time to start putting some meat on those bones so visitors take something to look at when they observe your site online.
And then what's the first social club of business? Installing your WordPress Theme.
Here's a few theme options for you to get this step completed in just a few minutes.
Gratuitous WordPress Themes
The developers over at WordPress release a new Theme every year, naming it later that year it was released:
To brand getting started easy, many of these WordPress core themes actually come preloaded on your WordPress install, so yous tin can just choose and activate the one you like all-time in the fewest possible clicks:
Several free WordPress core themes come with your WordPress install that you tin use to get started.
Nonetheless, if y'all want a WordPress theme that makes getting your entire site setup fast while giving y'all total design liberty at the aforementioned time... keep reading.
Premium WordPress Themes
Hither at Thrive Themes, we've adult the most powerful WordPress theme for small businesses and DIY entrepreneurs.
Not only does information technology give y'all a stride-by-step site setup magician to get your online business up and running as fast as possible, but it besides offers you complete freedom to customize every pixel of your WordPress website so it tin meet the unique needs of your online make.
This 1-of-a-kind WordPress theme is called Thrive Theme Builder and currently comes with 3 different companion theme template options to cull from:
All three of these skins offer a gorgeously designed starting signal thatnever limits your creativity or personality – they are completely customizable, meaning you tin can change the look and feel of your website to even so you lot choose.
What's more than, Thrive Theme Architect comes bundled with all the powerful Thrive Themes plugins when you lot get Thrive Suite - the ultimate online business building toolkit for WordPress.
Here'southward how easy it is to install and activate Thrive Theme Builder (plus all the plugins included in Thrive Suite) on your WordPress site in only a unmarried click:
Footstep 5: Fix Your Essential WordPress Plugins
Similar we mentioned above, WordPress plugins are the tertiary party tools that requite your website the functionality it needs to operate every bit an online business — without needing to know how to code.
However, WordPress plugins are a dime a dozen and tin can add together up in toll to get the functionality you demand to succeed.
That'south why Thrive Suite provides y'all with a complete plugin toolkit that covers the bulk of your online business and marketing needs — at a fraction of the cost.
Like you only saw the terminate of the WordPress theme install step – purchasing, installing and activating each of the plugins we're about to showcase takes place through a simple, 1-click install Product Manager tool:
With the Thrive Themes Product Manager plugin, you can install all of your Thrive plugins and Thrive Theme Builder in a single click.
Click here to coil support and see how the Thrive Product Managing director plugin works if y'all happened to skim past that installation tutorial video above.
And in one case you've got your theme and plugins installed, here'south how to use the primary tools you'll need to get your new WordPress site looking fly.
Your WordPress Page Builder: Thrive Architect
The way you custom build your own course website on WordPress — without knowing how to lawmaking — is with a visual page edifice plugin.
Of course, there are many WordPress page builders bachelor for you lot to choose from, but again, non all tools are created equal. None offer the truly visual, front end-finish, drag & drib functionality that Thrive Builder does, which is why we recommend you invest in learning how to utilise information technology now:
The Thrive Architect front end-end page builder is the most advanced WordPress builder on the market. With it, y'all can graphically create whatever postal service or page design you dream up — without ever having to touch a unmarried line of code!
And when it comes to edifice a website for the purpose of selling online courses, the other mission critical plugins you get with Thrive Suite are hands downwards the best solution for solopreneurs only starting out like y'all.
One of the primary reasons nosotros recommend Thrive Architect as your folio building solution is considering it has hundreds of professionally designed and conversion-focused landing page templates that allow you to load them up, change a few colors, swap out the demo images with your own and so modify the footstep-by-step instructional re-create to go your content published as fast as possible.
Click hither to see our gallery of 300+ landing page templates currently on offer:
Click on the paradigm to view the Thrive Architect landing page template gallery... a growing collection of professionally designed landing page and sales funnel templates you can use to build the critical pages of your — fast.
Investing upwardly front in Thrive Suite — which includes the premium Thrive Architect folio architect — will end upwards saving yous both time and money when it comes to the other mission critical tasks of running your online concern – similar building your courses, email list and then marketing your products — as yous'll now see.
Your Listing Building Power Tool: Thrive Leads
If you tin't lawmaking (like well-nigh of us!), not only do y'all need a visual page edifice plugin to create a gorgeous website, just yous'll as well demand a tool to visually build opt-in forms to starting time growing an email audience.
We'll encompass more about building your audience in the next chapter, but for now, know that you'll need to strategically place opt-in forms across your site with the goal of growing a healthy e-mail list.
In fact, without a powerful lead generation tool, it's near impossible to cultivate an audience you can communicate straight with. And without that e-mail list being engaged and eager to hear from yous, it will be an uphill struggle for a profitable online course creation experience.
To solve this problem, you'll use a plugin chosen Thrive Leads:
Every bit you can run into, the Thrive Leads opt-in form editor is identical to the Thrive Architect page editor. That means learning how to use 1 Thrive editor plugin automatically gives you the skills required to use another.
Thrive Leads uses the same visual building interface equally the Thrive Architect page architect, which eliminates you having to learn a whole new tool to build your opt-in forms.
And now that yous have your page builder and lead generation plugins installed, what else will you need to actuate on your site?
Your Online Form Crafting Tool: Thrive Apprentice
Thrive Apprentice — surprise, surprise — also uses the same front-end visual edifice interface for your individual online course lessons that Thrive Architect and Thrive Leads provide.
However, you lot'll build and manage your online course module-chapter-lesson structure from the WordPress backend:
With the Thrive Apprentice Online Class plugin, y'all tin can chop-chop create online courses with multiple Modules, Chapters and Lessons. Also, the private lesson editor works merely like the Thrive Architect and Thrive Leads visual editors then you'll have your course built in no time.
Nosotros'll get into the specifics of how to go about building your outset online course in simply a moment, merely Thrive Apprentice is by far the simplest WordPress LMS (Learning Management Organisation) plugin when information technology comes to crafting professional and engaging courses for your online students.
And when you take the final step of integrating Thrive Apprentice with a checkout tool similar WooCommerce, ThriveCart or SendOwl, you'll too gain the ability to limit your course access to paying customers just (more than on this coming right upwardly).
Miscellaneous Plugins Y'all'll Probably Demand
There are a few more than basic plugins you should consider installing on your infant website to boost its performance and security.
Without sidetracking also much, here's 3 freebies yous should install, activate and fix up alongside your page builder (Thrive Architect), your lead generation tool (Thrive Leads) and your online course building plugin (Thrive Apprentice):
A•kis•met: Anti-Spam Plugin
Akismet is a spam filter plugin built and maintained by the creators of WordPress.
For just a few dollars a year (you go to determine how much you pay for it), you can purchase a basic license to forbid your new site from existence blasted past unwanted spam comments.
SEOPress: Search Engine Optimization Plugin
SEOPress is a comprehensive Search Engine Optimization (SEO) plugin for WordPress you lot can use to:
And if you lot're willing to go with the paid versions of SEOPress, you can even...
Because SEO tin give you a competitive reward when it comes to bringing potential students to your website, SEOPress is an of import plugin to help ensure your website looks good in the eyes of search engines.
W3 Total Enshroud: Caching Plugin for Page Load Speed Optimization
Like nosotros mentioned before in the hosting section, the speed at which your website's pages load is critical to the success of your website.
One plugin that can assist you make those load times even faster is W3 Total Cache. Activate and set up this free caching plugin on your WordPress website to requite your load times a boost.
Side Note: In another small plug for one of our recommended hosting plans, W3 Total Cache comes pre-loaded on all WPX Hosting Wordpress installs past default!
Ultimately, this volition help you engage more visitors and achieve higher conversion rates since less people volition bounce from your site due to deadening loading pages. If you're interested to acquire more most how to optimize your site's load times, bank check out this in-depth post all well-nigh it.
Thrive Theme Builder too makes optimizing your caching plugin settings easy with it'south native Site Speed Magician:
Thrive Theme Architect comes with a native Site Speed Wizard to help yous optimize your site's CSS and Javascript (Projection Lightspeed), Minification & Caching plugin settings also as Paradigm Optimization tool settings — in merely a few clicks — to accomplish a blazing fast website.
Utilize Landing Page Templates to Launch Your Essential Content Fast
Now that you have all your essential plugins installed, it'south time to commencement creating content for your new website!
What content volition yous need and where should yous become started?
Well, for the commencement iteration of your website, program on creating the following pieces of content. Your:
-
1
Homepage -
2
Blog roll with your first three strategically crafted articles -
three
Near Page -
iv
Online Course Sales Page
And to get each of these mission critical pieces of content done fast, yous're going to use some pro-designed landing page templates. Call up that you're aiming for "good enough" to go your website upward and running.
This is some other reason why choosing Thrive Theme Builder as your WordPress theme and Thrive Architect as your landing page architect can assistance launch your website faster… the combo offers yous hundreds of smart landing pages and content templates to choose from!
And then allow's get your new website off the ground by apace implementing your Homepage — correct now.
Build Your Online Course Homepage
Get started by selecting one of the many homepage templates the Thrive Theme Builder companion themes offering y'all. Shapeshift, Ommi and Kwik all give yous several unlike homepage templates to choose from depending on what kind of concern y'all have (personal brand, service business, local business, content/affiliate business organization):
Some of the Shapeshift homepage template designs available inside Thrive Theme Builder.
Some of the Ommi homepage template designs available inside Thrive Theme Builder.
Some of the Kwik homepage template designs available inside Thrive Theme Builder.
Simply select ane of the homepage templates available from either the Thrive Theme Builder dashboard or Thrive Architect Landing Folio Cloud, and in one case your selection loads, supervene upon all the images and change the copy (as per the tutorialized copy instructions seen on the folio).
Since Thrive Theme Architect templates are crafted with Thrive's smart landing page technology, the homepage template you choose will automatically inherit the smart brand colour y'all gear up within the Thrive Theme Builder site setup wizard!
Watch the following quick start tutorial to see how like shooting fish in a barrel it is to go both your WordPress site and homepage published with Thrive Theme Architect in a matter of minutes:
Design Warning: A note nearly logos
One of the tasks you'll accept to take intendance of when creating your homepage is coming upwardly with a new logo for your business organization and website.
Contrary to pop belief, spend no more than than x minutes and $0 getting this done!
That means you don't have to hire a graphic designer to create a unique new logo for your site. Instead, you can create a version ane.0 logo of your make with text alone.
If you're interested to larn how yous can become a "good enough" logo on your new homepage in the next few minutes,read this web log post near rapid logos correct now.
Seed Your Blog With 3 Strategic Manufactures
When edifice a brand new website, content creation tin be a big claiming.
What sort of posts should you create to start growing your organic search engine traffic and building an audition most efficiently?
Well, when it comes to strategic blog content, there's 3 articles that we recommend y'all commencement with. Think virtually this content as a mini marketing funnel that uses high value web log articles instead of landing pages.
If you're interested in pursuing this strategy to start your blog off strong, read this post on what (and how) to write your start 3 blog articles about.
Knock Out Your About Folio
Although nigh About pages look simple, they somehow become monsters for people to create in real life.
That's why getting a picayune help to create a great About page volition assist you publish it before you can psych yourself out almost it.
To create an About page for your new website that adds value and helps visitors understand what your business is all well-nigh, take our quick free Thrive University course on How To Build a Powerful Almost Page now.
Bring Your Online Class Sales Page to Life
Remember that "sales page first" typhoon you created in the last chapter? Information technology's time to bring information technology to life on your new website.
And even though that still feels super intimidating, I'm going to give you lot a crook that'll make it super simple.
Instead of having to hack your new sales page together from scratch, you can use a bright Thrive Builder sales folio template that was designed specially to sell online courses from your ain website.
It'southward chosen the 'Online Course Sales Page' template and information technology's the ane you lot'll be using to get your "sales page offset" draft built with Thrive Architect in the shortest fourth dimension possible. And don't worry, information technology looks amazing!
To give y'all a taste of what the Thrive Builder "Online Course Sales Page" template looks similar, click the image above to check it out!
Follow along with this tutorial video to get your online course "sales page first" draft done and published on your WordPress website fast:
Let's Commencement Building So Y'all Can Sell Online Courses from Your Own Website
Congratulations! Y'all've arrived…
Information technology's finally time to commencement edifice your online form.
To exercise this fast, affordably and with the fewest number of tech hurdles blocking your way, we're going to explain how to build your online class with Thrive Amateur integrated with a payment gateway and a free WordPress checkout tool called WooCommerce.
Of form, there are other online class checkout tools and plugins out in that location you can choose to apply for your online business concern instead, but this recommendation IS Not made lightly.
Although this might not be the online form solution that gives you the about bells and whistles, Information technology IS professional looking, uncomplicated to prepare upward and insanely affordable for a bootstrapped solopreneur.
Too many entrepreneurs underestimate the toll of complexity when starting their business and we guarantee y'all that other online grade setups out at that place are cashing in on that fact. They'll go on you lot busy trying to duct tape complex and expensive tools together when what you really demand is to get the tech stuff washed apace so yous tin actually start building your online course.
That's why, past the end of this section, you lot're going to have an online course setup on your WordPress website that not merely delivers a pro-learning feel, merely can accept payments and restrict course admission to paying customers only.
Setting Up Thrive Apprentice on Your WordPress Site
Assuming yous already installed Thrive Apprentice through the Thrive Production Manager plugin discussed above, at present take the following gratuitous online class to larn just how easy information technology is to build online courses and sell them using the costless WooCommerce checkout tool.
Once you've completed this course, you'll be able to offset selling premium online courses on your WordPress website:
Setting Up Video Hosting for Your Online Courses
In order to sell a high-value online course on your website, you'll need to make your online form video-based. That'south because video courses have a higher perceived value by customers, which makes it easier for you to deliver a form in the $200+ price range.
However, it's not practical to host your course videos directly from your website. If you practice, you'll quickly burn through your hosting service'south monthly bandwidth limits and crash your site.
To get around this problem, you'll need to subscribe to a video hosting service.
The video hosting service nosotros recommend starting out is Vimeo Plus because information technology's the easiest to employ, highest quality video delivery solution at the lowest price.
The Vimeo Plus dashboard where y'all'll upload your videos and generate links to place within your online course.
Vimeo Plus also comes with good privacy/protection options and so non-customers can't view your course without purchasing and logging in — which is exactly why y'all shouldn't use YouTube to host your videos if you were wondering.
We don't recommend messing around with Amazon S3 and custom video players either. It saves you a bit of money, only adds a ton of complication to creating your online courses.
At this betoken, you accept your own website and your online grade is ready. All that'south left to do is...making money! Then, permit'south focus now on selling your online course.
It'south Time To Tell People Nearly Your New Online Course
To sell online courses, you have to build an audition and promote the courses to that audience. It'due south an ongoing process, so laying down your artillery after launching each class is out of the question.
The secret is consistency, and the reward is the continuous growth of your course creation business. You'll find out beneath our tips on how to sell online courses to get the most out of them.
Engage Your Network
If you don't have an extensive email list, y'all should kickoff with your contact network. Networking is key in any business organization, but it doesn't happen by chance or overnight. You should build a stiff network with patience and technique.
Indeed, word of oral cavity is withal an constructive promotion channel, only you should use other channels as well.
Build Your Organic Traffic
Take some activeness to bring qualified traffic to your website.
Promote Your Course on Social Media
Grade creators have a hard time figuring out how to drive traffic to their websites and build an audience. But that's when social media holds the key to the solution!
Here are a few pieces of advice that can become the show on the route:
Share Your Content to Your E-mail Listing
As soon equally y'all select your course's topic, you should commencement building your email listing. Equally a result, by the time you lot finish publishing the course, you lot'll accept an audience to contact and commencement selling to.
You lot can build your email listing past creating complimentary content such as ebooks, checklists, webinars and email courses. Try these lead magnets to encourage your potential students to sign up to your email list.
Although atomic number 82 magnets tin help you lot attract new subscribers, they should also solve a problem for your audition. Additionally, lead magnets should be good-looking, quick to swallow and relate to your class's topic.
With an email list, all the electronic mail marketing possibilities open upwardly to you. The goal is to increment your course sales over time and get your potential students to purchase your courses. Let them know of your new products and discounts. Educate them on how valuable your products are. And when they finally plough into your customers, keep in touch with them betwixt purchases.
All of those actions will nurture your relationship with your email list subscribers. You'll keep them engaged with your brand and enlightened of its developments. Plus, you'll increase the chances that your electronic mail subscribers become your loyal customers. For instance, create a welcome electronic mail series that starts correct later on the sign-up.
Create Scarcity by Launching Your Course for a Express Time
A limited launch means making your form available to purchase for but a few days or weeks. This generates a sense of urgency and pushes your prospects to brand the decision to buy.
If you want this to exist an constructive strategy, y'all can always echo the express launch after some months to a new audience. And you tin can use Thrive Automator to start a countdown timer to promote the express launch each time yous set the status of your grade to "open for enrollment" in your WooCommerce store.
Your course'due south price and audience'due south size determine the number of times you lot open your course for enrollment. Yous can, however, create a waiting listing and keep subscribers warm until the course starts.
To learn more almost course launching, accept a wait at chapter six.
Summary of Steps for Selling Courses From Your Own Website
In this chapter, you lot learned all the technical details of how to build your WordPress website and get your tools ready to craft your first online class.
Hither's a checklist with a recap of the steps you should follow:
Now that the technical hurdles are out of the way and you finally got your first course built, information technology's fourth dimension to move on and learn how to start growing an audience of true fans that will love to pay you for your online courses — even if you lot're starting your audience from scratch.
Want to learn more near how Thrive Suite tin help you sell online courses from your ain website? Check this out.
Oft Asked Questions
How Do I Sell a Course Online?
The about assisting option is from your ain website.
Choose a hosting service that supports WordPress and build your website by following the instructions in this chapter.
Then, build an audience and promote your course to them.
How Tin can I Make Money Selling Online Courses?
Definitely, not in online course marketplaces!
Selling online courses from your own website is the all-time way to maximize revenue. Plus, you lot go to:
Which Online Course Sells the Well-nigh?
This is a tricky question, and so don't be fooled by it!
Whereas some form topics — such every bit health and wealth — have massive need, selling lots of online courses comes downwardly to answering an audience's pain points.
And so, make sure you price your course in a way that your audience can beget it. As well, reach out to them and communicate the value of your grade clearly.
Finally, don't go with online grade market trends that promise y'all dream sales. Create a form on a topic of your passion or experience, and your audience will feel continued to you (as an skillful) from minute one. That'll contribute to hitting your sales goals down the road.
Plus, students have a radar that quickly detects small talk or unsubstantiated claims, so make certain to communicate your adept's love for the topic. That'll engage them intensely.
How Do I Publish a Course Online?
With Thrive Apprentice!
And you can install it on your WordPress website.
Chapter iv Final Thoughts
In this affiliate, you learned all the technical details of how to build your WordPress website and become your tools set up to craft your first online form.
At present that the technical hurdles are out of the way and you finally got your commencement course built, it's time to move on and learn how to kickoff growing an audience of true fans that volitiondearest to pay youfor your online courses — even if you're starting your audience from scratch.
Share this Ultimate Guide on your Social Media Accounts with the buttons above
We're going to show you:
By the finish of chapter v, you'll be well on your style to growing a loyal audience ready to launch and sell your first online grade production!
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